Commercial Real Estate Success • 12.31.09
5 Basics For Commercial Real Estate Success. The following are the 5 basics (not in any particular order) for commercial real estate success:
1. Show Up
How many of you show up everyday at the same time ready to work? This one is so simple. Show up dressed professionally, with your business hat on, ready to work. That’s it. Of course you will have to dive in and actually take action steps in order to accomplish something. So many of my ultra successful clients tell me this is the number one secret to their success; and, it’s so easy!
2. Return ALL Calls
It is amazing to me how many people in our business don’t return all of their calls. Some pick and choose the ones they deem important, some ignore all calls figuring if it’s important the caller will try again, some return calls only when time permits.
But really, how rude! How can one possibly know which calls could have the potential to lead to business? And not only should every call be returned but they should be returned with grace and a smile. I remember when I was in college taking a business class and we learned about the habits and characteristics of the typical CEO. When you’re way up top apparently you got there because among other things you make sure every call gets returned; either personally by the CEO or his/her assistant.
Let’s take a page from the CEO’s book – just return all of your calls – please! (more…)


