GARYANDLANA

I am hearing from quite a few of our members about the losses that they have taken on many of their investments. Actually some of the losses have been in the world of real estate too so I know that real estate is NOT immune. Of course it always depends on what side of the fence you are sitting on, right? I mean if I was heavily into stocks I would probably be telling you to be in the stock market now, and so forth.

It is interesting though how many investment sectors have taken on losses AND how many investment sectors have actually gained money on investment over the last year or so.

For example, it is during times like these when the Gold Merchants come out of the woodwork and start selling or even buying Gold. I saw another ad in our local paper about a gold buyer that was in town “only for a few days” to buy your unwanted gold jewelry. You can be that these guys are doing well. Plus the are all over the TV, aren’t they, and those ad dollars are not cheap! (more…)

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I never cease to be amazed. The other day I sent a survey to my clients asking what topics they’d like to learn more about and the response was unanimous – MARKETING. It’s funny because when we were all busy getting our degrees, certifications and real estate licenses we forgot to take a course on how to market our services. We never learned this stuff! The point of marketing is to generate a never-ending flow of prospects who call you! Who wouldn’t want that? I have come up with 7 Magic Marketing Tips (or Strategies) for Commercial Real Estate success:

Marketing Tip #1 – Brand Yourself as an Expert

Most individuals and companies prefer dealing with an expert. List ten ways you can be known as an expert in your niche and than start checking each one off as you accomplish it. Before you know it, you will be the “expert.” One of the best ways to be seen as an expert is to be published. Write articles, write newsletters, write a book, write a special report – just write.

Marketing Tip #2 – Don’t be Afraid to Think Outside the Box

Brainstorm ideas with yourself and/or others. Most commercial real estate professionals think alike. Every action step is the same. I have noticed that even though my clients want to try something different, when push comes to shove, no one ever will. Remember, if you want to get a different result, you have to take different action steps. This requires thinking outside the box. Be willing to take risks.

Marketing Tip #3 – Have a Marketing Calendar (more…)

  ,  Cindy Saxman Spivack

The best way to apply for a loan for a piece of commercial property is to get in touch with California commercial lenders. Many people already have an idea about what commercial properties are, they are properties that you can use for a business, or something of the sort.

Commercial properties are extremely vast as far as what they can be utilized for. You can opt to purchase properties that will be used for a resort, hotel, shopping mall, parking garage and so much more. There is no limit as to what you can do with a piece of commercial property.

The only thing is getting approved for this commercial property, may be a little bit of a challenge unless you have the right lender to assist you with the process. The price that you will be obligated to pay for a piece of property will differ from one property to the next.

California commercial lenders work with you to try to find a property that will suit your price range. Before you ever attempt to get a mortgage loan from a lender it is imperative that you have a strong grasp of the concept of what these lenders are looking for, and you have a clear understanding as to what the process involves.

You should opt to obtain more than one quote for a commercial property when going through a California based lender. This way you can rest easy that you are obtaining the best deal possible for the property that you are opting to buy.
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